the hot girls who power the hobby-industrial-complex

as if you're talking to david brooks, but campier..... and FAR more interested in why *she's* dressed like *that*

The Elusive (International) Hot Girl POV: Global, chic, and impossible to pin down —everyone’s favorite question to ask her is wait, are you in town? As such, the EHG/EIHG exists as an iykyk muse whose influence largely flies under culture’s radar (her preference, not yours). Read more here.

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the aura

It is a truth universally acknowledged that EIHGs allowed their consumption in 2025 to be, in part, fueled by the most mischievous variants of hedonism (alt)…. and, yes, in some ways that carried over to 2026. But in the most thrilling observational slant of late, I’ve seen how consumption has become more closely tied to another impulse altogether: intellectual gluttony.

Which… is but a breath away from a more narrowly understood phrase: hobbies. HOWever, there’s a key distinction. I’ve observed that intellectual gluttony is largely interpretable (philosophically) through a much wider lens, because, well, that’s the EIHG way. A hobby is something you do. Intellectual gluttony is essentially the (privé) architecture that supports why you decide to be so faithful to it. And at the very least, people tend to respect that, because nothing is more impenetrable than discernment.

Bringing us back to real time— I started to track that the hobbies EIHGs keep of late ALSO translated to different (subtle) thematic projections outfit-wise, not unlike our boho minimalists or literary cowgirls. Almost like, without a word spoken, she’s committed to telling us who she is in her most inner-world, projected as visibly as possible.

For example, an eihg in my life spends an inordinate amount of time on the chicest alpaca farms around the world (yes, that exists)… but, much like the AD100-esque properties she jaunts between, her style reaches more towards futurama-gorp-core-princess than, say, frilly-sweet-lullaby-cottagecore.

For another subset —likely as a revolt against the rise of p!ckleball— alluding to (but never discussing) having a gatekept tennis pro has become the new lore-rich equivalent of 2016's i'm inner circle with my cult leader soul cycle instructor. For that cohort, I've observed that even their athleisure is different from the others, it's nicher and butterier and makes you feel gaslit enough to wonder if it’s even the activewear.… or if it’s just her…. And to what degree are they linked, thus emulatable? TBH, that dizzying confusion is the point.

Thus, I've put together a.. deeply anthropological spring starter pack filled with the intellectually gluttonous pursuits that I have observed EIHGs embark upon recently. David Brooks, i hope this makes u proud:

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Chess Club is the new Run Club ♛

1/Dating apps are dead. And I’ve received a loaded EIHG tip that chess club is the new run club. Upon hearing, it made soooo much sense. APPArently, the men are a) smart, b)employed in a briefcase way vs a dj-creative-consultant way, and c)more likely to feel the distracting, oppressive weight that is only experienced when one is unprepared to be struck by your beauty across the chess board. The algo has yet to find out… so consider this some field research w/ your girls if you’re looking to defrost from winter and practice ur queen’s gambit flirty openers b4 summer ;).

what she’s wearing:

WHAT SHE’S WEARING: 1 // 2 // 3 // 4 // 5 // 6 // 7 //

1. She might be the same age as you, but she mastered this sh*t a long time ago…… clearly. like don’t even bother talking to me about the necklace 🫠🫠🫠🫠 and we must also address that she’s obv a JLC b*tch !!!!! Like nothing makes more sense than for her to have rolled up in this (vintage pierre cardin x jaeger lecoultre) watch.

2. I also love that daytime her opts for a hair perfume instead of body perfume, the scent is barely there in a what is that way.. the kind you can’t ever fully place. hot… and she knows it. 1 // 2 // 3 // 4 // 5 // 6 // 7 //

also in rotation:

1. This fuzzy bby chick butter yellow crewneck, obv with this boxy white tee layered underneath.

2. There’s no chance that she doesn’t own a pair of cashmere argyle sweatpants from this brand…. it’s whimsical and silly but also very very her. Obviously it’s paired with this baby tee and a pair of these sunnies.

3. These flirty staud pants. and THEEESE incredibly flirty la veste ones. Beyond. Both deserve a baby tee but feel free to play around w/ black or tomato red too!!!!

4. For the days that she needs a statement necklace… she’s here. A lil boho and a lil unexpected. Thrilling.

5. (BTW—Her warm-spring outfits typically rotate around a strong baby tee and a gr8 pair of flip flops.)

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don’t txt… she’s currently phonebanking 4 a Blue Wave (again) 🌊

2/If Olivia Pope metabolized into an EIHG who splits time between marylebone and gramercy….. you’d end up here. She’s married, but rolls her eyes when you force her to bring it up. YES they met at brown, and unfortunately.. he IS hotter + richer + more mild mannered than any m@n should be allowed. She might have studied philosophy, but she recently accepted an offer at anthropic (coincidentally, their cat is… also named claude — which she obviously took as a sign). If that’s not enough, during her free time, she’s posted up at an NYC DEM outpost in midtown. It’s here where her truest self comes alive, spending hours breathlessly persuading midterm voters to.. swing B-L-U-E, alongside a troop of ball-busting volunteers whose average age bottoms out at.. 60 <3333.

what she’s wearing:

WHAT SHE’S WEARING: 1 // 2 // 3 // 4 // 5 // 6 // 7 // 8 // 9 //

1. I mean, it speaks for itself. And if you ever dare call her style “elevated basics” or “quiet luxury” she WILL track u down for a stern chat, in whatever language you so choose ;). OFC she dons this monica vinader ring to honor her marylebone existence, alongside the most perfect & walkable ballet flats of all time (i just ordered them…. it’s been a long road for us). You’ll also find her in an ostrich belt that feels too perfect to exist in this timeline, and THE toteme trench of the szn. She’s makeup free for phonebanking, but you can expect dewy skin from this, and a very kissable x very blurred swipe of this. 1 // 2 // 3 // 4 // 5 // 6 // 7 // 8 // 9 //

also in rotation:

1. She obviously wears this top on date night.

2. And to conquer the world (or at least her 14th zoom call b4 heading out for a fundraising meeting that evening), she’s in this diotima top… the accompanying heels are frighteningly high, her pants are, well, perfectly cut, and her bag just makes sense.

3. She regularly wears the rùadh t-shirt that sent EIHGs into a spin. And also strongly believes in having an arsenal of cashmere tees (this one converts well from a serious day to a more “layered” night and this one is that perfectly thin/slightly sheer one you want to wear ALL THE TIME).

4. And although she’s already willed the weather to stay coNSISTENTly warm, when her might fails, this hip-length wool jacket does the trick… aka it goes with everything while not reading overly wintery…. which is good for everyone’s mental health rn.

5. Few things mean more to her than the whimsy procured every time she wears this button down. But even FEWER things mean more to her than her collection of these: the flats, PVC heels, mesh boots… you name it; she’s probably acquired it before, well, everyone else ;).

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lil miss green thumb 🥕

3/Do NOT call her a mini martha as she doesn’t identify with perfectionism…. her north star is simply the act of presence with the earth (ha!). YES she helped to save elizabeth street garden and NO she will not shut up about it (or stop wearing this)!!!!! However, now that it’s spring, she’s spending heaps of weeks at her most luxurious & calming cottage upstate. It is here where the most divine heirloom tomatoes, ramps, and david austin roses grow abound. She’s currently telling anyone who will listen that she’s embarked on a pre-summer cleanse.. from her year-round addiction 2 diet coke :D. So if you come to stay for a weekend, expect to guzzle pints of her homemade ginger-hibiscus-chia water.… always served up in these.

what she’s wearing:

WHAT SHE’S WEARING: 1 // 2 // 3 // 4 // 5 // 6 // 7 // 8 // 9 //

1. I mean, yes… she wore this fit to the local farm stand. The tshirt is perfectly slouchy (and tied at the waist), the hat is obviously TWP, and both necklace and jacket serve as the most distilled remnants of her life in NYC.

2. Before leaving the house in a hurry (she’s always a smidge late!)— she spritzed on this, slathered on another layer of this, and made sure to swap out her Real gardening pants for something that matched the whimsy of her blush peonies currently near-bloom. However, it must be noted that she absolutely made a conscious decision to pull those muddied (chanel) wellies back on…. it grounds the outfit, and per her messiah (miuccia prada) —anything too pristine feels forced.

3. Yes, she wears an oura ring, although she’d prefer you not mention it. And in her bag, you’ll find a contraband can of diet coke, a packet of half-opened heirloom squash seeds (she got overzealous a few weeks ago during a heat wave, but determined it’s still too cold), and these GP approved gardening gloves. 1 // 2 // 3 // 4 // 5 // 6 // 7 // 8 // 9 //

also in rotation:

1. A wispy, barely there crocheted, cashmere sweater in butter yellow??? PLS say less.

2. Is there a more perfect lil beaded bag for spring??? Per Jess Graves everyone wants an SLB…. and if you want one that isn’t already, well, everywhere —perhaps start here.

3. She has a very very strong affinity for the silky milky white/cream jackets that have rolled out for spring. This is her gospel. She wears that one to dinners in the city and this one to dinner parties upstate.

4. As for pants, she’s head over heels for these PERFECT (i gasped when i saw them irl) white poplin pants. Slightly cropped, buttery fabric, perfection. She’s also deeeep into these airy cotton and silk toteme “pj” pants, which she pairs with her favorite slouchy tee of late. Over top, there’s likely a very oversized button down in rotation — she has both colors of these.

5. Be soooo ffr if you think she’s not an LC purist. She bought this top immediately, which held the added PRO that it perfectly complements the aura of her current read.

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And now, per the last line above, I must say big kiss, bye-bye ;). I love you & i want to hear all about your most intellectually gluttonous pursuits <3. Annndddd if there’s something particularly cool that you’re hobby-maxxing on + you’d like to invite a troop of EIHGs to join in (we’re global), drop it in our groupchat <3.

TTYS//

TM x

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